When it comes to a summer of celebration and your in the pub/hospitality business its important to reflect the right image.  If you have a highly successful website drawing over 2,000 visits a month like the Crown at Worthington, Standish, the last thing you need is a revolution, so it can be a tough job to make the changes without upsetting the apple cart.

The latest evolution of The Crown website sports shades of cream along side the signature and seasonal colour band at the top of the page.  In addition the logo has been enlarged and the navigation system has had improved coding to increase speed, extended across the page for greater ease of use.  In addition and in response the many fantastic celebration events The Crown will be hosting throughout the summer, the header bar has been enlarged to make way for seasonal and event specific nuances.

This cost effective evolution of The Crowns website proves that by implementing a solid foundation in the content management system from the start, ensures low cost development can take place on a periodic basis ensuring the site is fresh and up to date.

This multi faceted website provides The Crown with the perfect platform to publish not only static content but dynamic up to date events, menu changes and run a blog system with almost 100 posts, whilst building a rich archive of keyword rich content, ensuring page ranking and Search Engine Optimisation is strengthened naturally.

The final development in this evolution was to provide an improved mobile version of the website.  All WN6 websites are mobile compatible, but in response to Google Analytics analysis the decision was taken to modify the mobile version for touch screen systems.  To read more about mobile websites click here.