First Published - January 26, 2011
Indigo Wine Bars Logo
Indigo Wine Bars approached me to design a logo for their small chain of wine bars. With a specific colour direction based on their internal decor, the choice of colour was taken out of the equation.
This simple but effective logo provides a clean yet warm feeling with a small nod to the drinks in the ‘tittle’ over the letters ‘i’. With the addition of a strapline provided by myself ‘the warmer side of cool’ the overall look works well as a bar sign as well as in printed media and online.